News Releases

Moonscoop's Emmy Award-Nominated Bobby's World Starring Howie Mandel Arrives on DVD Exclusively on Amazon.com, and Digitally on Amazon Instant Video All 81 episodes of the popular animated family series are available for the first time on DVD through Amazon's CreateSpace on Demand service

SEATTLE and LOS ANGELES – March 13, 2012 – CreateSpace, part of the Amazon.com, Inc. (NASDAQ: AMZN) group of companies, and Moonscoop, a worldwide leader in family entertainment, invite fans to enjoy Bobby's World on DVD or stream the cartoon instantly on Amazon Instant Video. Available as individual season sets today and an 18-disc collection of the entire series on March 16, the Emmy Award-nominated animated TV series, created by and starring comedian and TV personality Howie Mandel, premieres for the first time exclusively on DVD and Amazon Instant Video.

"We're thrilled to make all 81 episodes of this funny and endearing animated series available for the first time on DVD and digitally," said Brad Beale, director of digital video content acquisition for Amazon. "We work very hard to continuously grow the selection of content that we offer Amazon customers, and Amazon's CreateSpace on Demand service is the ideal way for Moonscoop to make Bobby's World available on DVD and digital video to millions of new viewers and loyal fans of the show."

"We are excited to be working with Amazon's CreateSpace on the release of the Bobby's World animated series. The CreateSpace platform is the perfect outlet for today's consumer, allowing fans to own the DVDs as well as view the episodes digitally," said Nicolas Atlan, Co-CEO and Executive Chairman of Moonscoop.

Bobby's World invites viewers into the comical and intuitive mind of Bobby Generic, a not-so-typical suburban 4-year-old, whose overactive imagination leads him into one hilariously daring adventure after another – all told from his unique, pint-sized perspective. Originally airing on FOX Kids Network in the U.S. from 1990 through 1998 as well as in more than 65 countries worldwide, the multiple Emmy- nominated classic cartoon series springs from the creative mind of Howie Mandel, comedian and host of the blockbuster game show "Deal Or No Deal," who voices both Bobby and his father, Howard Generic. Mandel also kicks off each episode with a live-action introduction. Now a top-rated offering on Moonscoop's Kabillion channel, Bobby's World centers on everyday issues about growing up, providing very funny insight into how children strive to creatively solve life's challenges.

Amazon's CreateSpace on Demand service is an effective and cost-efficient way for studios such as Moonscoop, as well as leading networks, to release their most sought-after catalog content on DVD. Because titles are manufactured only in response to customer demand, they are never out-of-stock and always available to quickly ship to fans. Content can be distributed through Amazon.com and other channels, including Amazon Instant Video, a streaming video service providing more than 100,000 titles, including new release movies, TV shows the day after they air, as well as contemporary and classic videos in SD and HD.

For more information about Amazon's CreateSpace on Demand service, visit www.createspace.com. For more information on Amazon Instant Video, visit www.amazon.com/aiv.


About Moonscoop
Moonscoop is a leading worldwide kids production, distribution, brand management and entertainment company, focused on producing original projects and building brands with international appeal and longevity. Its rights library combines many of the most successful programs and best-loved animated creations in the global television market and includes over 3,000 half-hours of programming airing in more than 160 territories worldwide. Key brands include "Tara Duncan," "The Davincibles," "Super Sportlets," "Code Lyoko," "Fantastic Four," "Titeuf" (Tootuff) the Series and Feature Film, "Chloe's Closet," "Pet Alien," "Hero:108," "Dive Olly Dive!" "Geronimo Stilton" and "Casper," which are licensed in markets around the world. Moonscoop's production slate currently includes "Hero:108" Season 2, "Chloe's Closet" Season 2, "Code Lyoko" Season 5 and "Casper" Season 2.

About CreateSpace
CreateSpace seeks to be the world's easiest and most comprehensive independent publishing platform for writers, filmmakers and musicians. The company is the leading provider of independent publishing tools that enable content creators to produce, polish, publish and distribute their work to customers around the world. CreateSpace offers industry-leading royalty rates, broad distribution to thousands of sales channels, an engaged peer community and complete creative control while content creators continue to own the rights to their books. CreateSpace is also a leader in manufacture on-demand for Books, CDs and DVDs maintaining "in-stock" availability for titles without inventory risk. CreateSpace is a brand of On-Demand Publishing LLC, a subsidiary of Amazon.com, Inc. (NASDAQ: AMZN).

About Amazon.com
Amazon.com, Inc. (NASDAQ: AMZN), a Fortune 500 company based in Seattle, opened on the World Wide Web in July 1995 and today offers Earth's Biggest Selection. Amazon.com, Inc. seeks to be Earth's most customer-centric company, where customers can find and discover anything they might want to buy online, and endeavors to offer its customers the lowest possible prices. Amazon.com and other sellers offer millions of unique new, refurbished and used items in categories such as Books; Movies, Music & Games; Digital Downloads; Electronics & Computers; Home & Garden; Toys, Kids & Baby; Grocery; Apparel, Shoes & Jewelry; Health & Beauty; Sports & Outdoors; and Tools, Auto & Industrial. Amazon Web Services provides Amazon's developer customers with access to in-the-cloud infrastructure services based on Amazon's own back-end technology platform, which developers can use to enable virtually any type of business. The new latest generation Kindle is the lightest, most compact Kindle ever and features the same 6-inch, most advanced electronic ink display that reads like real paper even in bright sunlight. Kindle Touch is a new addition to the Kindle family with an easy-to-use touch screen that makes it easier than ever to turn pages, search, shop, and take notes – still with all the benefits of the most advanced electronic ink display. Kindle Touch 3G is the top of the line e-reader and offers the same new design and features of Kindle Touch, with the unparalleled added convenience of free 3G. Kindle Fire is the Kindle for movies, TV shows, music, books, magazines, apps, games and web browsing with all the content, free storage in the Amazon Cloud, Whispersync, Amazon Silk (Amazon's new revolutionary cloud-accelerated web browser), vibrant color touch screen, and powerful dual-core processor.

Amazon and its affiliates operate websites, including www.amazon.com, www.amazon.co.uk, www.amazon.de, www.amazon.co.jp, www.amazon.fr, www.amazon.ca, www.amazon.cn, www.amazon.it, and www.amazon.es. As used herein, "Amazon.com," "we," "our" and similar terms include Amazon.com, Inc., and its subsidiaries, unless the context indicates otherwise.

Forward-Looking Statements
This announcement contains forward-looking statements within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934. Actual results may differ significantly from management's expectations. These forward-looking statements involve risks and uncertainties that include, among others, risks related to competition, management of growth, new products, services and technologies, potential fluctuations in operating results, international expansion, outcomes of legal proceedings and claims, fulfillment center optimization, seasonality, commercial agreements, acquisitions and strategic transactions, foreign exchange rates, system interruption, inventory, government regulation and taxation, payments and fraud. More information about factors that potentially could affect Amazon.com's financial results is included in Amazon.com's filings with the Securities and Exchange Commission, including its most recent Annual Report on Form 10-K and subsequent filings.

MEDIA CONTACTS:

For Moonscoop
Aimee Norman, Blueprint PR
+44 (20) 8341 6171, aimee@blueprintpr.co.uk

For CreateSpace
Alison Grand, Grand Communications Gabrielle Torello, Grand Communications
212-584-1133, alison@grandcommunications.com 201-678-2824, gabtpr@yahoo.com

For Amazon.com
Amazon Media Hotline
206-266-7180, www.amazon.com/pr